The Parents Music Resource Center (PMRC) was an American committee formed in 1985 with the stated goal of increasing parental control over the access of children to music deemed to be violent, have drug use or be sexual via labeling albums with Parental Advisory stickers. The committee was founded by four women: Tipper Gore, wife of Senator and later Vice President Al Gore; Susan Baker, wife of Treasury Secretary James Baker; Pam Howar, wife of Washington Realtor Raymond Howar; and Sally Nevius, wife of former Washington City Council Chairman John Nevius. The Center eventually grew to include 22 participants. (More from Wikipedia)
You might remember “We’re Not Gonna Take It” as a classic music video on MTV back in the day; as Wikipedia describes it: “The song is notable for its popular music video directed by Marty Callner, with its emphasis on slapstick comedy, where a parent gets the worst of the band’s mischief. Controversy arose when the depiction of the family in the video caused a public outcry long before the ‘explicit lyrics’ warning was placed on records, cassettes, and CD’s.
This led to the formation of the Parents Music Resource Center, co-founded by Tipper Gore (who later became Second Lady of the United States). Mark Metcalf, the actor portraying the father in the video, had previously played Neidermeyer, the ROTC student commander in National Lampoon’s Animal House (1978). In a reference to his role in the film, Metcalf says in the video, ‘A Twisted Sister pin? On your uniform?!’. [Lead singer Dee] Snider himself can also be heard cursing and swearing the question ‘A pledge pin? On your uniform?’ at the end of the song.”
(June 2013/2)
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