I’d Like to Teach the World to Sing (In Perfect Harmony)

I’D LIKE TO TEACH THE WORLD TO SING (IN PERFECT HARMONY)
  
“I’d Like to Teach the World to Sing (In Perfect Harmony)”  is a pop song that originated as the jingle “Buy the World a Coke” in the groundbreaking 1971 “Hilltop” television commercial for Coca-Cola.  “Buy the World a Coke” was produced by Billy Davis and portrayed a positive message of hope and love, featuring a multicultural collection of teenagers on top of a hill appearing to sing the song.  The popularity of the jingle led to it being re-recorded in versions by The New Seekers and by The Hillside Singers as a full-length song, dropping references to Coca-Cola.  The song became a hit record in the US and the UK.  

(More from Wikipedia)

 
 

In the Chris Estey interview, Kim Fowley describes his early show-biz work in his usual name-dropping and self-promoting fashion (not that there is anything wrong with that):  “[M]y first major job in the business was working in the publicity, and press, and background music, media, for Doris Day’s production company; and I was the boy genius in the office.  The two movies that I worked on were Please Don’t Eat The Daisies and Pillow Talk.  I brought Bruce Johnston in as a songwriter, and stayed with him his entire career.  He wrote I Want to Teach the World to Sing . . .’, whatever that was, the Barry Manilow classic [‘I Write The Songs].  And then all those songs for the Beach Boys, I can’t remember all the titles.” 

 

(January 2015/1)

 

Last edited: April 3, 2021